
Before You Make the Move, Read the Business.
Changing your structure? Adding people? Taking on debt? Chasing the next contract?
Those decisions don't happen in isolation. Neither should the answers.
The question you're asking may not be the problem you actually need to solve.
WHAT YOU’LL GET INSIDE
This is not another business ebook telling you what you should be doing.
READ THE BUSINESS™ is a working workbook designed to help you see how the pieces of your business connect before you make the next move.
Work through your business model, people, money, contracts, structure, debt and capital—then turn what you find into clear next moves.
Inside the workbook:
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Business Build — classify your model, revenue streams + cash timing
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Work + People — map ownership, workload + how the work moves
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Money Flow — follow revenue through costs, debt + owner compensation
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Structure + Cost — examine what's driving a change + what that change could cost
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Contract / Location Read — look at the economics behind where your money is actually being made
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Debt + Capital — see the cash pressure, obligations + capital readiness
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Make the Read — identify what's CLEAR, WATCH, ADDRESS or needs a SPECIALIST
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30 / 60 / 90-Day Moves — turn the Read into action
PLUS: Capital Readiness Checklist, 30-Day Success Check + Specialist Conversation Prep.
Don't solve the business in pieces. Read the whole thing.